Clarisights
Integrations/Other/Shopify
Shopify

Combine Shopify revenue with your ad platform data for true ROAS

See actual Shopify orders and revenue alongside ad spend from Meta, Google, TikTok, and 300+ sources.

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About

What Shopify is

Shopify powers over 4 million online stores worldwide. While ad platforms report their own ROAS using pixel-tracked conversions, Shopify holds the actual revenue truth — real orders, real revenue, real AOV. Clarisights connects Shopify data with ad platform spend to calculate true blended ROAS that accounts for all traffic sources, not just platform-reported numbers.

Reports

Reports you can build

True Blended ROAS Dashboard

Compare Shopify actual revenue against ad spend across Meta, Google, TikTok, and all other channels. See true blended ROAS — not inflated platform-reported numbers. Updated daily with real order data.

Product-Level Performance Across Channels

See which products sell best from which ad channels. Combine Shopify product data with Meta catalog ads, Google Shopping, and TikTok Shop to optimize product-level budget allocation.

Customer Acquisition Economics

Track Shopify new vs returning customer revenue alongside acquisition costs per channel. Calculate true new customer CAC and LTV by ad channel.

Cross-channel

Pairs well with

Every DTC brand on Shopify runs ads on multiple platforms. Clarisights bridges the gap between what ad platforms report and what Shopify actually records — the ROAS truth.

  • Facebook Ads
  • Google Ads
  • TikTok Ads
  • Pinterest Ads
  • Google Analytics 4
Industries

Who runs Shopify in Clarisights

E-commerce & DTC

• DTC brands know that Facebook-reported ROAS is inflated. • In Clarisights, they see Shopify actual revenue alongside ad spend to calculate true blended ROAS. • They identify which channels drive real revenue vs which just take credit.

Fashion & Lifestyle

• Fashion brands with seasonal collections use Shopify to track product-level sales. • In Clarisights, they combine product performance with ad creative data to see which styles and campaigns drive actual purchases.

Schema

Metrics & dimensions

Metrics

OrdersInteger
RevenueCurrency
AOVCurrency
CustomersInteger
New CustomersInteger
Returning CustomersInteger
Products SoldInteger
RefundsInteger
Discounts AppliedInteger
Conversion RatePercentage

Dimensions

ProductText
Product TypeText
CollectionText
SKUText
CountryText
Traffic SourceText
Discount CodeText
Payment MethodText

Data freshness: Daily sync.

Migrating

Switching from another tool?

Everyone knows platform-reported ROAS is inflated. Clarisights connects Shopify revenue truth with ad spend data so you see the real numbers in one dashboard. No more spreadsheet reconciliation.

Supermetrics

If you're comparing Facebook's reported ROAS with your actual Shopify revenue in spreadsheets...

Everyone knows platform-reported ROAS is inflated. Clarisights connects Shopify revenue truth with ad spend data so you see the real numbers in one dashboard. No more spreadsheet reconciliation.

Funnel.io

If you're using Funnel.io to unify Shopify data with other channels...

Clarisights unifies the data AND delivers the reporting layer. One platform, not two.

Datorama

FAQ

Frequently asked questions

What Shopify data does Clarisights pull?

Order data, revenue, AOV, customer data (new vs returning), product-level performance, refunds, discount usage, and traffic source attribution. All the data you need to calculate true ROAS.

How does Clarisights calculate true ROAS from Shopify?

Clarisights combines actual Shopify revenue with ad platform spend data. Instead of trusting Facebook's self-reported ROAS, you see real Shopify orders divided by real ad spend — blended ROAS across all channels.

Why not just use Shopify's built-in analytics?

Shopify analytics shows store performance but doesn't connect well to ad spend across multiple platforms. Clarisights adds the full cost picture from Meta, Google, TikTok, and every other channel.

Does it work with Shopify Plus?

Yes. Clarisights works with both standard Shopify and Shopify Plus, including multi-store setups.

See Shopify in Clarisights

Get a 30-min demo. See your real data in our platform.

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