Build cross-channel reports with your Pinterest Ads data
See Pinterest campaigns alongside Meta, Google Shopping, and 300+ sources for complete visual commerce reporting.
Get a Demo →What Pinterest Ads is
Pinterest Ads reaches 450+ million monthly users in a high-intent discovery mindset. Users come to Pinterest planning purchases — making it a uniquely commercial social platform. With Shopping Ads, Idea Pins, and standard formats, Pinterest is a core channel for DTC, home decor, fashion, and food brands. Clarisights connects Pinterest alongside your other social and shopping channels.
Reports you can build
Visual Commerce Performance
Compare Pinterest Shopping performance against Meta catalog ads and Google Shopping. See which visual commerce platform drives the best ROAS for each product category.
Social Platform Comparison
See Pinterest alongside Instagram, TikTok, and Snapchat in one social reporting dashboard. Compare engagement rates, CPMs, and conversion efficiency across all visual platforms.
Discovery-to-Purchase Funnel
Track Pinterest's upper-funnel discovery through to conversion alongside lower-funnel retargeting on Meta and Google. See how Pinterest awareness drives downstream purchases.
Pairs well with
DTC and e-com brands run Pinterest alongside Meta and Google Shopping. Clarisights shows all visual commerce channels in one view for budget optimization.
Facebook Ads
Instagram Ads
Google Ads
TikTok Ads
Shopify
Who runs Pinterest Ads in Clarisights
E-commerce & DTC
• DTC brands use Pinterest for product discovery and shopping ads. • In Clarisights, they see Pinterest alongside Meta and Google Shopping to understand which visual platform drives the best discovery-to-purchase conversion.
Home & Lifestyle
• Home decor and lifestyle brands rely on Pinterest's high-intent audience. • In Clarisights, they track Pinterest alongside Instagram and Google to see which channel converts planners into buyers.
Metrics & dimensions
Metrics
| Impressions | Integer |
| Clicks | Integer |
| Outbound Clicks | Integer |
| Saves | Integer |
| Closeups | Integer |
| Spend | Currency |
| Conversions | Integer |
| CPM | Currency |
| CPC | Currency |
| CTR | Percentage |
| ROAS | Currency |
| Video Views | Integer |
| Checkout Value | Currency |
Dimensions
| Campaign | Text |
| Ad Group | Text |
| Pin | Text |
| Audience | Text |
| Interest | Text |
| Keyword | Text |
| Country | Text |
| Device | Text |
| Placement | Text |
| Format | Text |
Data freshness: Daily sync.
Switching from another tool?
Pinterest has unique metrics (closeups, saves, outbound clicks) that don't map directly to Meta or Google. Clarisights normalizes these for honest cross-platform comparison.
Supermetrics
If you're checking Pinterest Ads Manager separately from Meta and Google...
Pinterest has unique metrics (closeups, saves, outbound clicks) that don't map directly to Meta or Google. Clarisights normalizes these for honest cross-platform comparison.
Funnel.io
If you're using Funnel.io to unify Pinterest Ads data with other channels...
Clarisights unifies the data AND delivers the reporting layer. One platform, not two.
Datorama
Frequently asked questions
What Pinterest data can I pull?
Campaign, ad group, and pin-level data including spend, impressions, clicks, saves, closeups, conversions, and ROAS. Audience and interest targeting breakdowns are available.
Can I compare Pinterest with Instagram and TikTok?
Yes. Clarisights normalizes Pinterest metrics alongside Instagram and TikTok so you can compare engagement and conversion efficiency across all visual platforms.
Why not just use Pinterest Ads Manager?
Pinterest Ads Manager only shows Pinterest data. Clarisights combines Pinterest with Meta, Google, and all your other channels for a complete view of your visual commerce performance.
How quickly is it set up?
Authenticate your Pinterest business account, select ad accounts, and data flows within minutes.