Build cross-channel reports with your LinkedIn Ads data
See LinkedIn campaigns alongside Google, Meta, and 300+ sources. Compare B2B acquisition costs across every channel.
Get a Demo →What LinkedIn Ads is
LinkedIn Ads is the primary B2B advertising platform, reaching over 900 million professionals. With targeting by job title, company size, industry, and seniority, it's essential for enterprise marketing teams. LinkedIn CPMs are significantly higher than other platforms, making cross-channel budget allocation critical. Clarisights connects via the LinkedIn Marketing API to unify LinkedIn data with all other channels.
Reports you can build
B2B Cross-Channel Acquisition Report
Compare LinkedIn lead gen costs against Google Search, Meta, and programmatic. See which channel delivers the lowest cost-per-qualified-lead — not just cost-per-click — across your entire B2B funnel.
Account-Based Marketing Dashboard
Track LinkedIn campaign performance against target account lists. See engagement and conversion rates by company size, industry, and seniority alongside your other ABM channels.
Content & Thought Leadership Performance
Measure LinkedIn Sponsored Content engagement against organic posts and other distribution channels. Track which content themes drive pipeline, not just impressions.
Pairs well with
B2B teams run LinkedIn alongside Google Search for intent-based capture and Meta for retargeting. Clarisights normalizes lead quality metrics across platforms to show true cost-per-qualified-lead.
Google Ads
Facebook Ads
HubSpot
Google Analytics 4
Microsoft Ads
Who runs LinkedIn Ads in Clarisights
SaaS & Technology
• SaaS companies use LinkedIn for top-of-funnel demand gen targeting decision makers. • In Clarisights, they combine LinkedIn spend with HubSpot pipeline data to measure true CAC by channel — seeing which platform drives deals, not just MQLs.
Financial Services
• Fintech and banking teams use LinkedIn to reach C-suite and compliance decision-makers. • In Clarisights, they compare LinkedIn CPLs against industry events and Google Search to optimize budget allocation for high-ACV deals.
Metrics & dimensions
Metrics
| Impressions | Integer |
| Clicks | Integer |
| Spend | Currency |
| Conversions | Integer |
| CPC | Currency |
| CPM | Currency |
| CTR | Percentage |
| Lead Form Submissions | Integer |
| Video Views | Integer |
| Engagement Rate | Percentage |
| Social Actions | Integer |
| Conversion Value | Currency |
Dimensions
| Campaign | Text |
| Campaign Group | Text |
| Creative | Text |
| Company Name | Text |
| Industry | Text |
| Job Title | Text |
| Seniority | Text |
| Company Size | Text |
| Location | Text |
| Ad Format | Text |
Data freshness: Daily sync.
Switching from another tool?
LinkedIn CPMs are 3-5x higher than other platforms. Clarisights makes it easy to compare cost-per-outcome across channels so you can justify LinkedIn spend or reallocate budget based on actual performance.
Supermetrics
If you're using LinkedIn's Campaign Manager alongside separate dashboards for Google and Meta...
LinkedIn CPMs are 3-5x higher than other platforms. Clarisights makes it easy to compare cost-per-outcome across channels so you can justify LinkedIn spend or reallocate budget based on actual performance.
Funnel.io
If you're using Funnel.io to unify LinkedIn Ads data with other channels...
Clarisights unifies the data AND delivers the reporting layer. One platform, not two.
Datorama
Frequently asked questions
What LinkedIn Ads data can I pull into Clarisights?
All data from the LinkedIn Marketing API — campaign and creative-level performance including spend, impressions, clicks, conversions, lead form submissions, video views, and engagement metrics. Demographic breakdowns by job title, company, industry, and seniority.
Can I compare LinkedIn CPLs with Google and Facebook?
Yes. Clarisights normalizes conversion metrics across platforms so you can compare cost-per-lead from LinkedIn against Google Search and Meta — with consistent definitions. See which channel actually drives pipeline, not just form fills.
LinkedIn CPMs are expensive — how does Clarisights help?
Exactly why cross-channel reporting matters. Clarisights shows LinkedIn cost-per-outcome alongside every other channel. You can justify the premium or reallocate budget based on actual downstream conversion data.
How long does LinkedIn data take to set up?
Authenticate your LinkedIn Campaign Manager account, select ad accounts, and data syncs automatically. Typically live within minutes.