Clarisights
Integrations/Other/Criteo
Criteo

Build cross-channel reports with your Criteo data

See Criteo retargeting and retail media alongside Meta, Google, and 300+ sources.

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About

What Criteo is

Criteo is a leading commerce media platform specializing in retargeting, customer acquisition, and retail media. Used by e-commerce, travel, and retail brands for performance-driven programmatic advertising. Clarisights connects Criteo alongside your other buying platforms for unified commerce media reporting.

Reports

Reports you can build

Retargeting Performance Comparison

Compare Criteo retargeting ROAS against Meta Dynamic Ads and Google remarketing. See which retargeting platform delivers the best conversion rates for your product catalog.

Retail Media Dashboard

Track Criteo retail media performance alongside Amazon Ads and direct retailer advertising. Compare retail media ROAS across marketplace and open web inventory.

Full-Funnel Commerce Attribution

See Criteo retargeting alongside Meta prospecting and Google Search. Understand how upper-funnel channels feed Criteo's retargeting pool and measure total funnel economics.

Cross-channel

Pairs well with

E-commerce teams run Criteo retargeting alongside Meta and Google remarketing. Clarisights shows all retargeting channels in one view for budget optimization.

  • Facebook Ads
  • Google Ads
  • Amazon Ads
  • Shopify
  • Google Analytics 4
Industries

Who runs Criteo in Clarisights

E-commerce & Retail

• E-commerce brands use Criteo for dynamic retargeting across the open web. • In Clarisights, they compare Criteo ROAS against Meta Dynamic Ads and Google Shopping remarketing to optimize retargeting budget.

Travel & Hospitality

• Travel companies use Criteo for dynamic retargeting of viewed properties and destinations. • In Clarisights, they see Criteo alongside Google and Meta travel campaigns for complete retargeting performance.

Schema

Metrics & dimensions

Metrics

ImpressionsInteger
ClicksInteger
SpendCurrency
ConversionsInteger
RevenueCurrency
ROASCurrency
CPCCurrency
CPMCurrency
CTRPercentage
Cost of SalesCurrency

Dimensions

CampaignText
Ad SetText
ProductText
CategoryText
CountryText
DeviceText
PlacementText
Audience SegmentText

Data freshness: Daily sync.

Migrating

Switching from another tool?

Clarisights shows Criteo alongside Meta, Google, and Amazon retargeting in one view. Compare retargeting ROAS across all platforms with normalized metrics.

Supermetrics

If you're checking Criteo's dashboard separately from your other retargeting channels...

Clarisights shows Criteo alongside Meta, Google, and Amazon retargeting in one view. Compare retargeting ROAS across all platforms with normalized metrics.

Funnel.io

If you're using Funnel.io to unify Criteo data with other channels...

Clarisights unifies the data AND delivers the reporting layer. One platform, not two.

Datorama

FAQ

Frequently asked questions

What Criteo data can I pull?

Campaign, ad set, and product-level data including spend, impressions, clicks, conversions, revenue, and ROAS. Audience segment and placement breakdowns available.

Can I compare Criteo with Meta Dynamic Ads?

Yes. Clarisights normalizes retargeting metrics across Criteo, Meta, and Google so you can compare ROAS and cost-per-conversion across all retargeting platforms.

Why not just use Criteo's dashboard?

Criteo's dashboard shows Criteo data only. Clarisights puts retargeting in context of your full marketing mix.

How is Criteo set up?

Authenticate your Criteo account and configure which campaigns to sync. Data typically flows within 24 hours.

See Criteo in Clarisights

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