Clarisights
Integrations/Web Analytics/Amplitude
Amplitude

Connect Amplitude behavioral data with your marketing channels

See which ad channels drive users who retain and engage — not just install or sign up.

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About

What Amplitude is

Amplitude is a leading digital analytics platform for behavioral analytics, experimentation, and CDP. Clarisights connects Amplitude with ad platform spend to measure acquisition quality — which channels drive users who stay and engage.

Reports

Reports you can build

Acquisition Quality Dashboard

See which ad channels drive users with the best retention curves in Amplitude. Compare cost-per-retained-user across all acquisition channels.

Behavioral Cohort Analysis

Connect Amplitude behavioral cohorts with acquisition source. See which marketing channels produce power users vs one-time visitors.

Feature Adoption by Channel

Map which ad channels drive users who adopt specific product features in Amplitude. See feature-level activation cost by acquisition source for product-led marketing.

Cross-channel

Pairs well with

Product-led companies track behavior in Amplitude and spend on ads. Clarisights connects both for acquisition quality analysis.

  • Facebook Ads
  • Google Ads
  • TikTok Ads
  • AppsFlyer
  • Google Analytics 4
Industries

Who runs Amplitude in Clarisights

SaaS & PLG

• PLG companies track activation in Amplitude. • In Clarisights, they see which ad channels drive users who complete onboarding and reach the 'aha moment.'

Mobile Apps

• App teams track user journeys in Amplitude. • In Clarisights, they connect behavioral data with UA spend for cost-per-engaged-user.

Schema

Metrics & dimensions

Metrics

EventsInteger
UsersInteger
SessionsInteger
RetentionInteger
FunnelsInteger
User SegmentsInteger
RevenueCurrency

Dimensions

EventText
PropertyText
CohortText
PlatformText
CountryText
DeviceText
CampaignText

Data freshness: Daily sync.

Migrating

Switching from another tool?

Clarisights joins Amplitude events with ad platform spend directly. See which channels drive users who actually retain — no behavior-to-spend reconciliation work.

Supermetrics

If you're trying to attribute Amplitude user segments to marketing channels manually...

Clarisights automates the join. See ad spend alongside behavioral data for true acquisition quality.

Funnel.io

If you're using Funnel.io to combine Amplitude behavioral data with marketing spend...

Clarisights connects behavioral analytics with ad spend and layers reporting on top. Product-led marketing attribution without custom SQL.

Datorama

FAQ

Frequently asked questions

What Amplitude data does Clarisights pull?

Event data, retention cohorts, funnel completions, and user properties. Behavioral segments and computed metrics supported.

Can I see which channels drive power users?

Yes. Clarisights joins Amplitude behavioral data with acquisition costs for quality-based channel optimization.

Why connect behavioral analytics to marketing?

Install counts lie. Clarisights shows which channels drive users who actually engage, retain, and pay.

How is it set up?

Connect via Amplitude API and data syncs daily.

See Amplitude in Clarisights

Get a 30-min demo. See your real data in our platform.

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