
Connect Amplitude behavioral data with your marketing channels
See which ad channels drive users who retain and engage — not just install or sign up.
Get a Demo →What Amplitude is
Amplitude is a leading digital analytics platform for behavioral analytics, experimentation, and CDP. Clarisights connects Amplitude with ad platform spend to measure acquisition quality — which channels drive users who stay and engage.
Reports you can build
Acquisition Quality Dashboard
See which ad channels drive users with the best retention curves in Amplitude. Compare cost-per-retained-user across all acquisition channels.
Behavioral Cohort Analysis
Connect Amplitude behavioral cohorts with acquisition source. See which marketing channels produce power users vs one-time visitors.
Feature Adoption by Channel
Map which ad channels drive users who adopt specific product features in Amplitude. See feature-level activation cost by acquisition source for product-led marketing.
Pairs well with
Product-led companies track behavior in Amplitude and spend on ads. Clarisights connects both for acquisition quality analysis.
Facebook Ads
Google Ads
TikTok Ads
AppsFlyer
Google Analytics 4
Who runs Amplitude in Clarisights
SaaS & PLG
• PLG companies track activation in Amplitude. • In Clarisights, they see which ad channels drive users who complete onboarding and reach the 'aha moment.'
Mobile Apps
• App teams track user journeys in Amplitude. • In Clarisights, they connect behavioral data with UA spend for cost-per-engaged-user.
Metrics & dimensions
Metrics
| Events | Integer |
| Users | Integer |
| Sessions | Integer |
| Retention | Integer |
| Funnels | Integer |
| User Segments | Integer |
| Revenue | Currency |
Dimensions
| Event | Text |
| Property | Text |
| Cohort | Text |
| Platform | Text |
| Country | Text |
| Device | Text |
| Campaign | Text |
Data freshness: Daily sync.
Switching from another tool?
Clarisights joins Amplitude events with ad platform spend directly. See which channels drive users who actually retain — no behavior-to-spend reconciliation work.
Supermetrics
If you're trying to attribute Amplitude user segments to marketing channels manually...
Clarisights automates the join. See ad spend alongside behavioral data for true acquisition quality.
Funnel.io
If you're using Funnel.io to combine Amplitude behavioral data with marketing spend...
Clarisights connects behavioral analytics with ad spend and layers reporting on top. Product-led marketing attribution without custom SQL.
Datorama
Frequently asked questions
What Amplitude data does Clarisights pull?
Event data, retention cohorts, funnel completions, and user properties. Behavioral segments and computed metrics supported.
Can I see which channels drive power users?
Yes. Clarisights joins Amplitude behavioral data with acquisition costs for quality-based channel optimization.
Why connect behavioral analytics to marketing?
Install counts lie. Clarisights shows which channels drive users who actually engage, retain, and pay.
How is it set up?
Connect via Amplitude API and data syncs daily.